How to Apply the 80/20 Rule for Marketing to MAXIMIZE Your Sales and Profits

Your sales and profit should not be a guessing game…

If you don’t know from day-to-day or month-to-month where your income is going to come from, it’s going to be very stressful and demoralizing to run your business. Having a struggling business is just as bad as having a poorly paying job…

When your business is not generating sales and profits that you deserve, it takes a heavy toll on your health, your relationships and every aspects of your life.

Here’s a way to start making more while working less…

Do you feel like you’re juggling too many INEFFECTIVE marketing strategies… and struggling to get more sales?

You need to STOP making this common business-killing mistake. Instead, START marketing smarter…

If you want to MAXIMIZE your sales and profits, you need to apply the 80/20 Rule for Marketing.

This is the best way to work less and make more in your business…

How to Apply the 80/20 Rule for Marketing to MAXIMIZE Your Sales and Profits

Stop wasting your time juggling too many INEFFECTIVE marketing strategies. It’s a common business-killing mistake. Instead, you need to start marketing smarter. So, you can stop struggling to get more sales and profits. Instead, you can start working less and making more.

Most entrepreneurs are overworked… but, they’re usually underpaid.


They’re using popular but INEFFECTIVE marketing strategies… and they’re failing to get results.

The problem is that there are hundreds of ways to market your products and services… and no one can effectively market his/her business in a hundred different ways.

It’s just not sustainable…

Just like millions of entrepreneurs marketing their own businesses, you’re probably constantly bombarded with an overwhelming amount of information about marketing. It can be very confusing to figure out which strategies can really help your business succeed.

It’s really tempting to use many strategies… but, that can actually hurt your business.


When you have too much to do… when you feel too overwhelmed, it’s hard to do effective marketing consistently.

If you can’t consistently get more sales and profits, you won’t have enough cash flow to grow your business. Eventually, your business will die…

Marketing failure can lead to business failure.

Yes, it’s really unfair… but, you can end up FAILING even if you have great products or services!

What can you do?

Instead of trying to use many ineffective marketing strategies and working so hard, you can change your mindset. You need to focus on the MOST EFFECTIVE strategies for generating MAXIMUM RESULTS.

Most entrepreneurs start a business to have more freedom and a better lifestyle…

Instead, many end up becoming a slave to their struggling businesses… and they get stuck living a financial nightmare of surviving on roller-coaster sales.

Sadly, for millions of entrepreneurs… their dream of having their own business turns into a nightmare!

No, the solution is not just working harder… longer… better…

You need to start marketing smarter. So, you can work less and make more.

I know half my advertising is wasted… I just don’t know which half.

~John Wanamaker, a 19th century US store merchant considered to be the father of modern advertising

How Do You Make More and Work Less? Learn These 2 Simple Steps…

Step 1. Apply the 80/20 Rule for Marketing and STOP Wasting Your Time On INEFFECTIVE Marketing Strategies That Fail to Get Results.

By applying the 80/20 Rule or Pareto’s Principle to your business marketing, you can limit yourself to the most essential marketing activities.

You can focus on 20% of marketing strategies that can generate 80% of your results. So, you can avoid wasting a lot of time and money. You can work less and achieve more.

How to Apply the 80/20 Rule to Your Business Marketing

Here’s a brief background…

The 80/20 Rule is based on an observation by an Italian economist, Vilfredo Pareto (1848-1923). He made the observation that 20% of the people of Italy owned 80% of its wealth.

Since Pareto’s time, other studies have also shown that in other areas of life, 80% of results are generated by 20% of activities. The 80/20 Rule also applies to business marketing.

A huge advantage of applying the 80/20 Rule is that you can avoid wasting a lot of time and money by NOT doing 80% of the marketing activities that will only generate 20% of your results.

This makes it a lot easier for you to focus on the few essential activities that can generate the bulk of your income. Using less time and money, you can make more money and work less.

By taking massive action on 20% of marketing strategies that can generate 80% of your sales and profits, you can focus on the best use of your time, money and resources.

Instead of feeling overwhelmed trying to do everything, you can just focus on the most essential marketing strategies that can catapult your business to success. So, you can work less and achieve more.

Step 2. START Using the Power of Leverage to MAXIMIZE Your Leads, Sales and Profits

If you don’t have an effective way to generate leads, sales and profits CONSISTENTLY, your business is doomed to fail…

The best kept secret of successful entrepreneurs is leverage.

Leverage is the difference between a struggling and successful business.

Leverage is about focusing your time, money and effort on what will make the biggest impact on your business.

Marketing can offer the biggest leverage in any business. Even a small improvement in marketing can have a MULTIPLYING effect on your sales and profits.

Implement a Self-Funding Marketing System for Your Business

The main goal of marketing is to put into action a self-funding marketing system for your business. This gives you a RELIABLE process that pays for itself and brings in a steady stream of sales and profits every day.

When you put into action a money-making and self-funding marketing system for your business, you’re applying the 80/20 Rule. This enables you to be laser-focused on 20% of marketing activities that can generate 80% of your results.