Video Content Marketing Strategy and Statistics for 2020 [INFOGRAPHIC]

An effective video content marketing strategy can increase engagement by your current and new users. It can also increase your web site traffic, sales and profits.

Most people prefer to watch videos instead of other content:

• 78% of people watch videos online every week
• 55% of people online watch videos every day
• 88% of users spend more time on websites that have videos

It’s not surprising that many businesses focus on video marketing to get more attention in the marketplace.

Millions of users of social media platforms, such as, Facebook, Twitter, Linkedin and Instagram have been leveraging video strategy to gain recognition and build their brands.

Youtube is the top performing channel for video marketing. It dominates the market with 87% market share. After Google, YouTube is the second largest search engine and most popular website in the world.

Check out the infographics shown below for upcoming trends and statistics for 2020…